The problem
A full audit of the site was carried out, which revealed several serious errors. These errors were promptly corrected. After conducting market and competitor research, we offered the client the following services: on-page search engine optimization, keyword research and selection, search advertising. As we can see now, we managed to significantly exceed the previous indicators. We had to improve basic optimization and make the website to rank better.
Our goal
The main tasks were: the growth of organic traffic on the site from the search engines Google, entering the TOP-10 within 6-8 months for the most specialized services (more than 40), as well as for the repair of certain car brands, increase brand awareness and customer loyalty, 15% increase in conversions due to improved website usability.
Working with behavioral metrics. Work has been done to improve the statistics of interaction with product cards. This, in turn, had a positive effect on visibility.
Our SEO experts have developed the
perfect solutions.
Optimizing for organic search encompasses a range of SEO techniques,
and we leverage each one to help your business to grow and thrive among your competitors.
What else we did
After the work was done, the client has increased search traffic by 4.7 times; increased site visibility by 3 times, and the growth of positions for high-frequency queries. With the help of a call tracking service, we analyzed the effectiveness of search traffic. The cost per lead for the client was $ 0.81. We managed to achieve our goal – we significantly increased the income from the site, thereby neutralizing the subsidence of income during the period of isolation.
Conclusion
To sum up, we provided the client with such services as on-page search engine optimization, competitor research, keyword research and selection, search advertising. This case clearly shows that you can get additional traffic with any site, you just need to put it in order, remove all the nuances that prevent it from overtaking competitors and entering the top 10 search engines.
